Social Media Lies Travel Faster Than Truth

Social Media Lies Travel Faster Than Truth

In news just in, there is now something more we can add to the growing list of antisocial facts relating to social media.

A new study published conducted at MIT and published in Science has found that the truth takes six times longer than fake news to be seen by 1,500 people on Twitter.

A lie is apparently also 70 percent more likely to be shared via social media in the first place.

The authors of the study, which looked at 126,000 messages spreading false stories on Twitter, suggest that fake stories on social media are “diffused significantly farther, faster, deeper and more broadly than the truth”.

It is quite rare, they claim, for true stories to be seen by more than 1,000 people. Meanwhile, the one percent most popular false news are routinely reaching between 1,000 and 100,000 views.

Other studies have shown the impact of social media on what is now called social disinhibition.

Because of the anonymity most platforms offer, people will use social media to insult or bully someone whom... click here to read the full editorial

›› Latest social comment by Mal Fletcher - posted on Friday 9 March 2018

Contact: | T: +44 (0)7426 542 497 | +44 (0)870 766 2660 | +44 (0)115 827 7098

Social Comment - Press, Media, New Media

Mal Fletcher is a respected social commentator and social futurist who has been a media commentator and presenter for more than 25 years. He is often called upon for expert views on social issues for TV, radio, the press and web media in various parts of the world.

As a social futurist, he and the 2020Plus research team track major social shifts. Mal writes, lectures and broadcasts about their likely future impact on business, organisations and the wider society. 

Mal Fletcher's work features on BBC Breakfast TV, Sky News, BBC World News, BBC Radio (e.g. Radio 5Live & regional stations), ABC Australia and many other media and press outlets in various parts of the world.

His work has featured in such publications as the Sydney Morning Herald, Melbourne Age, Guardian Online, Sunday Times (Ireland) and more. His social comment editorials are regularly reproduced in several online news and discussion magazines.

Selected samples from Mal's TV (mainly BBC) work are available here, here and here. Radio interviews are available here. Other videos are available here. (More samples below.)
Mal Fletcher's latest book, Fascinating Times is a social commentary. It takes a sharp-eyed look at some of the major social issues of our time and their likely impact on the future of how we live.

Areas of Expertise

Major areas of expertise include:

  • Emerging and future technologies 
  • Sociocultural ethics and values 
  • PESTLE (Political, Economic Socio-cultural, Technological, Legal and Environmental Analysis) 
  • Social media 
  • Generational change 
  • Civic leadership 
  • Innovation

 Media Endorsements

"Mal Fletcher comments on society not only as it is, but as it could be. Mal’s is a voice that should be heard."
- Mike Shaft, BBC Radio

"Mal Fletcher is an astute observer of the changes in western culture. He outlines the meaning behind sociological changes for a broad audience."
- Stephen Austin, ABC Radio 



Tel: +44 (0)870 766 2660  |  +44 (0)7426 542 497  |  +44 (0)115 827 7098


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