Children Need Attention Not Addiction

Children Need Attention Not Addiction

Children need attention, not addiction.

According to news reports, UK prescriptions for "smart drugs" such as the stimulant Ritalin have doubled in a decade.

Some parents apparently use them to "medicate" children's behaviour.

According to the head of Ofsted, the organisation charged with inspecting schools, the fact that such drugs are applied by a growing number of parents feels like “a very big warning signal”.

Ritalin is methylphenidate and is often prescribed for children diagnosed with ADHD - attention deficit hyperactivity disorder.

As its name suggests, this disorder often seems to leave children unable to control their behaviour. Its major symptoms include inattentiveness and impulsiveness.

Children with ADHD - most are diagnosed between the ages of six and 12 years - find it difficult to concentrate for any length of time. Some also have problems with sleep.

Methylphenidate belongs to a class of drugs... click here to read the full editorial

›› Latest social comment by Mal Fletcher - posted on Tuesday 26 June 2018

Contact: | T: +44 (0)7426 542 497 | +44 (0)870 766 2660 | +44 (0)115 827 7098

Social Comment - Press, Media, New Media

Mal Fletcher is a respected social commentator and social futurist who has been a media commentator and presenter for more than 25 years. He is often called upon for expert views on social issues for TV, radio, the press and web media in various parts of the world.

As a social futurist, he and the 2020Plus research team track major social shifts. Mal writes, lectures and broadcasts about their likely future impact on business, organisations and the wider society. 

Mal Fletcher's work features on BBC Breakfast TV, Sky News, BBC World News, BBC Radio (e.g. Radio 5Live & regional stations), ABC Australia and many other media and press outlets in various parts of the world.

His work has featured in such publications as the Sydney Morning Herald, Melbourne Age, Guardian Online, Sunday Times (Ireland) and more. His social comment editorials are regularly reproduced in several online news and discussion magazines.

Selected samples from Mal's TV (mainly BBC) work are available here, here and here. Radio interviews are available here. Other videos are available here. (More samples below.)
Mal Fletcher's latest book, Fascinating Times is a social commentary. It takes a sharp-eyed look at some of the major social issues of our time and their likely impact on the future of how we live.

Areas of Expertise

Major areas of expertise include:

  • Emerging and future technologies 
  • Sociocultural ethics and values 
  • PESTLE (Political, Economic Socio-cultural, Technological, Legal and Environmental Analysis) 
  • Social media 
  • Generational change 
  • Civic leadership 
  • Innovation

 Media Endorsements

"Mal Fletcher comments on society not only as it is, but as it could be. Mal’s is a voice that should be heard."
- Mike Shaft, BBC Radio

"Mal Fletcher is an astute observer of the changes in western culture. He outlines the meaning behind sociological changes for a broad audience."
- Stephen Austin, ABC Radio 



Tel: +44 (0)870 766 2660  |  +44 (0)7426 542 497  |  +44 (0)115 827 7098


More Media Samples


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